Monthly Archives:

april 2014

FASHjournal || EOS101 by Canon

april 30, 2014

Ph far right//NewsLab

Hi all,
You’ve probably already seen it on social media, I went to a how-to-use-a-DSLR-camera-101 workshop by Canon! But, we have a confession to make. The I doesn’t stand for Farah, but for me: Annisa! Farah, unfortunately, couldn’t make it to the workshop, so she asked whether I could go instead. Fortunately, of course I wanted to! Plus, as I, together with her boyfriend, am the one behind the camera, the workshop would benefit me more than the one in front of the camera. Even though I have already done several courses in photography, I did learn a thing or too. So read all about this lovely afternoon below!
First, after an introduction by Canon about their EOS 1200D, Negin Mirsalehi and her boyfriend showed their results after using the camera for a week. Great quality for this entry-level model! After that, we had the opportunity to test the camera ourselves! 
And here I am talking to this lovely couple about the EOS 1200D. 

During the first workshop, I learned how to spice up simple product photography. The things you need: an aquarium filled with water, an airpump, a thin transparent wire, a background, a white light and a colored light (in this case, it’s blue). And look how awesome a simple bottle of nail polish can be!
Then I learned about the different types of light and working with models.
Lastly, the one and only Remko Kraaijeveld (culinary photography extraordinaire) taught us how to take photos from a close range of food! You can play with focus and depth to focus the viewer on a certain part. Like in this case, I tried to focus on the tiny blueberries in the back to distract our eyes from those delicious looking muffins ;).

My workshop group for the afternoon! Had a lot of fun with these beautiful ladies! 

Well, that was the first post written by me! I hope you’ve enjoyed reading it as much as you enjoy Farah’s posts ;). Let me know in case you have any questions about photography! I’ll try to answer them ;). 



Photos are by Formula Farah unless stated otherwise 


Outfit || A Soft Trench

april 29, 2014


Hi lovelies!
Oh, how I love this trend: the classic trench coat! I’ve been wearing it a lot ever since I bought it at H&M a couple of weeks ago. The fabric is very light and, soft which makes it the perfect lightweight outerwear.

But there is more! It’s a timeless piece, as it’s been reinvented over and over again. It’s doesn’t surprise me, because the trench coat is such a versatile piece of fashion. And it really can go with any outfit. It’s chic, sophisticated and sleek. Casual or dressy, from day to evening. Definitely a worthy investment I must say!
And what do you think about the flaps on these trench coats? This one has it as well. I like it, but I also noticed that some don’t really like it. Well, everyone has his/her own preference right?

For this look, I went for a business casual and chic look, because I often have business meetings and events one the same day. And would there be a better way to top of this outfit than with a trench? 😉
What I’m wearing
H&M trench coat (see for a similar & cheaper one here )
Zara pants (here)
Vero Moda top
Pedro pumps
Paris2day bag (here)


Diary || A Sunday Away in Luxury

april 28, 2014
 Read about a dreamy day & night out at Hotel van der Valk Assen after the jump!

Hi lovelies!
Let me show you a place (or call it heaven), where you can have the most dreamy time ever..

Whether it’s in the golden jacuzzi..

On the golden chair..

In front of the beamer…

Lying on that gigantic bed..

Going into that sauna..

Lying in front of the fire place..

Sipping drinks at your own private bar..

And have the most delicious breakfast in bed the morning after..
I had the most relaxing day and night in the Royal Suite at Hotel van der Valk Assen with my bestie Annisa! 
Honestly, if you are looking for a romantic and quite getaway, hotel and suite are just perfect for just that. Or, like I did, a relaxing getaway with your best friend! Watching movies all night long while pampering ourselves! Loved every single moment!
Many thanks to Ilovefashionbloggers & Hotel Van der Valk Assen for making this happen!
Enjoy the pictures! 
I’m wearing
Nelly trend Flower kimono (here)
H&M dress
Paris2day heels (here)


Outfit || Classy & Comfy

april 27, 2014

Hi lovelies!
For a day of shopping, I wanted to be comfy and look classy. These bordeaux red Pepe Jeans boots are perfect for that! Easy to combine with bright colors and the cut outs with the golden details make them very sophisticated. Above that, you all know that you can get very warm while changing clothes in the fitting rooms right? To avoid that, I went for this very light and fresh blouse from the current WE Fashion collection. The pattern on the blouse is screaming spring and is very pretty, if you ask me! Also, the fabric is flowy and it  follows the curves of your body and makes your silhouette look pretty.
However,  it is that one accessory with the golden clip that gets a lot of attention AND it’s another vintage find! 

When you visit Berlin, make sure that you go to Mauerpark. That whole area is awesome and when the weather is good, all people come together, which makes it look like a festival! And there’s even live music by talented street musicians. Their performances are spread throughout the park. Besides that, there is also a market where you can find beautiful vintage items and loads of handmade stuff. Definitely a must to visit when in Berlin!

Have a lovely day!
Love, Farah
What I’m wearing

WE Fashionblouse
Pepe Jeansboots
Cotton Onsunnies
Vintage bag

Happy Kingsday!

april 26, 2014

Hi lovelies!
Today, is my one of my favorite days of the year! It’s KINGSDAY! This means P.A.R.T.Y.! Whoop whoop! It’s actually the first Kingsday for the current king! First, I will stroll around the streets (the city turns into one big flee market!) with my love and, afterwards, I will be at the Kingsland festival at the RAI in Amsterdam with my friends! 
I wish you a all a very happy Kingsday!!!

Love, Farah

P.S. Which ‘Kingsday’ look is your favorite? The one of last year (left) of the one of this year (right)?

Outfit || Emerald Chic

april 25, 2014

Hi lovelies!
That time of the year, when spring has finally arrived. We can finally take our beautiful dresses out of the closet and be elegant, sophisticated and chic. Keywords/elements/words  that I can’t get enough of.
I got the opportunity to style this beautiful draped emerald green dress of Mexx. 
The fabric embraces your body silhouette and emphasized your curves right there where you want them to be seen ;). Wear it on a regular day with flat shoes and a pretty bag and make it a beautiful evening dress by combining it with a pair of classy heels and accessories. Also, the beautiful intriguing color makes it very suitable for day- and nightwear. Just the way I loved to style this dress, for a romantic night out with your love dining and wining.
I would love to know whether you like to wear dresses as much as I do! And what do you think of this color?

Oh, and my hair secret? I used clip in extensions for this special occasion! First I curled the extensions and then my own hair. People are always surprised when I tell them that I’m wearing extensions! It looks very natural don’t you think? 😉

Love, Farah

Mexx dress



april 20, 2014


Read all about Justin Timberlake & my birthday after the jump!

Hi lovelies!
First of all, I want to thank you all for the lovely birthday wishes! I had the most amazing 25th birthday! The 2 and the 5 is now a fact!

1. Press sneak peek of Forever21! The official opening was yesterday! Make sure to stop by when you’re in Amsterdam!

2. When the clock striked 00.00 my sweetest love rang the bell where he was standing in my front door with white tulips (gosh I love those so much) and a cake with a candle. How sweet!

3. On my birthday, I came home and there were these cool Noisymay jeans waiting for me! Of course I decided to wear them immediately to ….

4 & 5 & 6. the concert of JUSTIN TIMBERLAKE! Oh he was so so so good! My bestie brought me to this concert for my birthday! How cool is that?! Thank you so much dear! We were with a group of 16 people and we had such a good time! Everybody was totally into Justin, who else ;).

Aaah and my birthday didn’t end on the 18th of April! I had a birthday bash at Café Du Cap in Amsterdam on the 19th yeah! Afterwards we danced the night away at Encore (at Melkweg)! I just LOVE my friends! Thank you all for coming! I enjoyed every single moment and I love you all!

1.My dreamcake made by my bestie! Oh gosh, doesn’t it look fantastic?! And to even speak about the taste! I loved it! 

2. One of my dearest friends I have been missing so much! 

3. Even the bloggerbabes stopped by! How sweet! 

4. Birthday cake with my picture on it as a surprise by my love after we had dinner at a Persian restaurant with the family! Family & friends in one evening, I couldn’t ask for more!

Needless to say that I had an AMAZING week!! Thank you so so much!
How was your week sweethearts? Hope you had an amazing one too!

BIRTHDAY || Celebrating Forever 25!!!

april 17, 2014


My sweetest readers, 

TODAY is the day! The day that I turn 25! 
The 2 and the 5. O M G! I cannot believe that I’m actually 25! I’m so happy to celebrate my birthday a little bit with you! Let me tell you a story…
I remember the day that I was a little girl. I loved wearing pink dresses and everything else that was cute. Now, as a 25 year-old woman, nothing has changed! I hope that I will always stay that little girl that can enjoy the little things in life and see the world through the eyes of a kid: positive and full of energy. But besides that, it’s also a moment to realize that I’m a grown up woman. Looking back on the years, I always sought out to reach my goals and my dreams. After years of struggle, I got into the program I have always dreamed of: dental school. Why am I telling you this? It’s because every year when I blew out a candle for my birthday, I wished for getting admitted to the dental program. Without exaggerating, I did this ever since the year I turned 7. 
I believe in those wishes. I believe in dreams. 
And until you get there, it will be a path of falling (hard) and making sure that you get back up again and go for it — again. It is you who has to have the confidence and faith, and to go on. And remember, age is just a number. It doesn’t matter if you are a little kid or a granny. And here I am, already 25, not a kid anymore, but a young adult who still has a lot of dreams to reach for. I will blow out a candle on my birthday every year, and every year I will believe in my wish.
 I want to thank all of my loved ones who have been supporting me in any kind of way. And of course, my sweetest readers, without you this all wouldn’t be possible. I’m so grateful for all of you and I hope you will stay by me forever!
Just the way like I will stay forever 25 ;).

Love, Farah

What I’m wearing
Rinascimento dress
River Island heels


Outfit || Royal Blue and Orange Blossoms for Kingsday

april 16, 2014
Find out about my perfect Kingsday outfit after the jump!

Hi lovelies!

It’s almost that time of the year again: when The Netherlands turn into one big party and the crowd is dressed in orange and/or red, blue and white (i.e. the colors of the Dutch flag).  I can actually say that it’s one of my favorite days of the year. I always make sure that I’m not away on a holiday! And for all my readers who are not from the Netherlands, you just have to visit Amsterdam on Kingsday to feel the incredible atmosphere and party with all the other thousands of people! 
I always love to dress up in the Kingsdag-theme. Orange, red, blue & white are the main colors to mix & match with. 
This year, I’ve chosen a classy look with an orange & blue pop of color in this beautiful jumpsuitCombined with these beautiful white shoes of Ted Baker with a golden sole, which gives it a royal and clean touch. And what about the triple colored bag? Doesn’t it match perfectly with the rest of the look?

To be able to make this perfect match I shopped at Zalando! The perfect place where you have a huge choice and can filter very easily on colors, brands, products and sizes! What do you want more? 🙂 You can’t blame me for loving this as they make the mixing & matching very easy and fun right? 😉
What will you be wearing on Kingsday? Well..I got a little something special for you guys! Head over to this page where you can combine YOUR perfect Zalando Kingsday outfit! BUT! I’m not finished yet! It get’s even better! You can WIN your outfit of 250 euros! How cool would that be?! Don’t wait any longer and start creating your outfit HERE!
Love, Farah
What I’m wearing
Wal G Playsuit (via Zalando here)
Dune bag (via Zalando here)
Ted Baker shoes (via Zalando here)


Outfit || Paris

april 15, 2014

Hi lovelies!

In today’s post, I’m wearing my new favorite high heeled sandals of Paris2day. I’ve already shown you them before on my Instagram account! I’m so so happy with them! Totally Formula Farah. Very chic and the golden touch makes it look special. Gives the simple outfit a chic & feminine touch. So Paris. Paris2day for everyday it is! I wish I could hang these beauties on my wall. For now, they will get a special spot in my paradise of shoes, hihi. Oh, and they are also available in black! 😀

Love, Farah

 P.S. My neighbor’s super cute dog Sara is such a good poser don’t you think? 🙂
Paris2day high heeled sandals
Zara pants & top
WE fashion bomberjack 
Vintage bag



april 14, 2014
Read about my busy & fun schedule of last week after the jump!

Hi lovelies!
Mondays are for my weekly diaries about my previous week! Perfect start of the week by looking back, and maybe even a look into the new week ;). Gives me positive energy!
I had an awesomeee week with lots of meetings, events & fun!
1. Daddy time! Eating ice creams and while surrounded by these little cuties! How I love farm-life. One of my dreams is to own a small farm with my own chickens walking around. Does it surprise you? 😉
2 & 3 Had this delicious lunch made by my lovely friend who owns a puppy since last week! Because they are a working couple I took care of this lovelyyyyy little baby named Sol for a day.
4. I was already thrilled to be Blogger of the month at and it got even better: I got a spot on the homepage! So grateful!
5. It’s always so much fun at SO Pr! I had a lovely time with Thijs Willekes and, since both our jeans were worthy of a photo, strike a pose!
6. This yummy breakfast was organized by the sweet Yasmin and Laura of SO Pr! The atmosphere was lovely and bloggers came togheter to get to know even better!;)
1. I love this new brand that I discovered at the press day of OONA Pr! Definitely something to remember!
2. Let’s get personal! A peek into my little cosy studio! Never showed it before! And wearing my new beloved trench coat. Stay tuned for an outfit post very soon!
3 & 4. Member of the Skylounge Society! Y’all know I’m a regular at the Double Tree by Hilton Skylounge! And now I’m very grateful to be a member with lots of advantages! Thanks to SO Pr for making this happen and for the lovely event with amazing & inspiring people!
I got the opportunity to stay at Van der Valk hotel Assen and I went with my bestie to have some quality time pampering ourselves. Perfectly timed as it can be seen as a pre-birthday gift! 😀 (My birthday is this Friday! *shhhhhh* ;))
I had such a great time, I think these pictures speak more than a thousand words! A full report with beautful images will be on the blog very soon. 
I think I never ate so much for breakfast hihi.. 😉
Many thanks to Ilovefashionbloggers & Van der Valk hotel Assen!

Alright darlings, I hope you enjoyed this diary post! I have prepared a lot of new outfit post for you this week. So stay tuned!




Outfit || Come Fly With Me…

april 13, 2014

Imagine, an open airport and its open airstrip. Open for the public. No fences, no security, nothing! Just imagine! That’s how cool Berlin is. There is an actual airport that is turned into a park in 2008. (Check it out here!) It’s gigantic and so open. Never could have imagined that I would walk over an airstrip. How cool is that?!  
Children’s fantasies come true visiting this place (mine did!) and my mind was working over time to pick the perfect outfit for a shoot here! How would I look like / style myself if I were a pilot? Just like this! Feminine, powerful and with a pop of color.
What do you think?
Love, Farah

What I’m wearing:
Zara top
H&Mmirror sunnies

Outfit || Conversing in Berlin

april 11, 2014
Read about what can make me so happy after the jump!

Hi lovelies!
You’ll probably understand me when I say I was hooked on this backpack. So easy to use and very handy! But, to make the whole look complete, I went for a classic pair of Converse All Stars! I can’t believe that I love them so much, since you all know I’m a heels kinda girl. But these All Stars stole my heart. Not only my heart, also my feet. Ha! My feet love them and they are the perfect pair of shoes to bring with you on a city trip. So perfect when you’re out all day not knowing how much you’re going to walk. All Stars won’t let you down!

OH! And another reason why these shoes make me happy: I can jump with them! That’s way more difficult with my heels :p. So, you can’t blame me for loving them right 😉 Whoop whoop!

Now, I want to have them in multiple colors! I’m thinking about getting one of these at Proshoes!
Do you have All Stars and in what colors and/or shapes?
Love, Farah
What I’m wearing
Forever 21skirt
Mango top


Outfit || A Berliner Hipster

april 9, 2014

Hi lovelies!

When I’m traveling, I always want to integrate with the people/county I visit. One of the things I loved so much about the Berliners is their sense of fashion! Vintage galore! I styled most of my outfits to feel like a hipster in Berlin and become one of them instead of a tourist walking/cycling around with a map haha
I totally felt a Berliner in this outfit. First of all, the ones who follow me on my social media channels (Facebook/Instagram/Twitter) must have seen the pictures of me ripping my jeans in the middle of the night with the help of my kitchen scissors. Not the most ideal scissor to cut jeans, but hey, that’s what creativity is about right?! I was always scared to rip my jeans by myself, but with this old pair I didn’t care at all! A small cut on the knees (where you want it to be ripped) is all you have to do! After that, get into the jeans and get into the crouching position. The jeans will rip automatically and that what makes it look natural! That’s the trick! And of course, the cut will get bigger in time, but that shouldn’t be a problem! 😉 Going to Berlin made me want to bring a pair of ripped jeans so badly that I just did it! And now I love it, so someone has to stop me from demolishing ALL my jeans, hihi!
Secondly! I couldn’t be happier with this vintage find! How cool is this bag?! I can actually use it for my weekend trips. Berlin is theplace to find vintage treasures. It sure was for me! I had to stop myself from buying a lot of stuff, but I couldn’t ignore this one. I can even use it to decorate my place! To get the total hipster look, my vintage sweater couldn’t miss out! I love this outfit I must say! Hipster all over, am I Berliner enough or what? 😉

Have you ripped your jeans as well and what do you think of this trend? 
I would love to know!

Love, Farah
What I’m wearing
Vintage bag & sweater
Zara jeans (DIY rip)
Pepe jeansboots
H&Mleather jacket


april 7, 2014

Hi lovelies!
I think I have to switch the photo diary from Sunday to Monday! Hope you guys don’t mind!
The first collage consists photos from my Berlin travels! Aah can’t believe I’m already back for a week!

1. Taking my converse for a stroll at Mauerpark! You should definitely visit Mauerpark on Sunday when you’re in Berlin! 

2. BBQ at the Tempelhof Airport in Berlin! Airport?! YES! I will show you an epic outfit shoot soon! Lots of history here, make sure to check it out!

3. Shopping day in Berlin! Brought my newest vintage find that I discovered at the vintage market at  Mauerpark!

4. When we get hangry 😉 (can you guess which two words are combined in that one?)

5. KaDeWe, where I visited the Chanel shop and ‘tested’ the Chanel Boy Bag. Oh boy..

6. Spending the night with my bestie on the evening I came back from Berlin with those delicious chocolate covered strawberries. And cheese snacks! Treat yo’ self huh 😉 Nomnomnom!

1. On Wednesday, it was time for some action again! Had some meetings and brought cutest dress ever home! Aaah can’t wait to show it to you!

2. Coming home to packages, especially these beautiful ones can make me happy as a child on Christmas day!

3. Sneak peek of the dress! It’s for a special occasion! Stay tuned!!

4. Bought my love a chocolate bar with the text ‘Ik vind je lief’/’I like you’.  He kept the heart for me. How sweet and cheesy! :p

5. What do you think of these sandals? I liked them but didn’t buy them (yet :p)!

6. After the annual international pillow fight in Amsterdam on Dam Square! I didn’t fight myself though 😉 

Alright sweeties! Hope you enjoyed the photo diary!!
Love to hear about your weekend. So tell me please ;).

Outfit || Backpackin’ Berlin

april 5, 2014

Hi dearies!
I’m back in the Netherlands again! Time flies! I had a great great time with some lovely company and weather was incredible! Berlin is such a great city! I couldn’t ask for more, honestly. We biked about 75 kilometers and I actually have the feeling that I saw every part of the city! (Probably not, but it did feel that way :p). Biking is such an ideal way of transportation. Easy, fast and it’s good for your health! I have to admit, though, that there aren’t that many hills in that city. If that would have been the case, it would be a whole other story of course. 

Berlin has a true history with deep wounds and being in this city makes you realize over and over again that we have to embrace our freedom. Discussing history on a fashion blog might not be the ideal spot to do it, but sometimes it’s good to share your thoughts and feelings.

I love the way the people, and especially the guys, dress themselves. They put a lot of effort in it and I’m not used to that in the Netherlands (sorry guys :p). To be a little hipster as well, I brought the coolest backpack I ever for this trip! This beauty made of soft leather joined me the whole trip and was a very good buddy, since I’m not used to the fact that you can put so much stuff in it! Well, made the boy happy as well since he didn’t have to carry everything, haha!

BUT! Not only this backpack is cool, what about those awesome leather pants I showed you earlier on social media?! You guys absolutely LOVED it! Well, so do I! I’m totally hooked and they fit perfectly! You must recognize the problem with pants, ’cause there just always something with them that you just don’t like (even hate). Well, this one hasn’t! I’m even considering to get another one since I’m already afraid for the day that it will get damaged! I shared the link on my Facebook page earlier for the ones who asked for it but in case you missed it, you can get a pair of your own here!
Have a lovely day!

Love, Farah

What I’m wearing

Paris2day pants
New Looksweater
Charles & Keith loafers
Cotton On  Sunnies



april 3, 2014
 Find out about my 2 favorite outfits after the jump!

Hi dearies!
March was a beautiful month, spring has officially made her way into our beautiful lives this year and the first bare legged outfit is a fact!
I hope that many beautiful sunny days will follow! Can’t wait to wear dresses all the time! 🙂
Looking back, I wore a lot of casual and chic outfits! It was a month full of studies and activities and I dressed for the occasions!
As you can see, blue is definitely my favorite color of the moment and especially baby blue! I loved doing the three way with my favorite pants of the moment and I’m excited that y’all liked it as well! I’m thinking about doing it more often!

My favorite two looks of last month are displayed here under! Which outfit is your favorite one? I would love to hear!